Hedonies

Hedonies is a line of luxury accessories and apparel ethically made by artisans around the world. With their impossibly soft cashmere, they unleash much needed unconditional softness upon the world. Now referenced at Bergdorf Goodman, Hedonies hired me to produce "bigger" better brand visuals, build up their e-commerce platforms and sales funnel, and manage their social media activity.

I've Done

• A 2-day editorial and e-commerce photo shoot, including the full creative direction and production experience.

• Evolution of their e-commerce platforms.

• Production of all digital and social visual content.

• Social Media and Community management.

• Ongoing image consulting.

My Results

1. A new and improved online shop, a Facebook shop, and a shoppable Instagram account.

2. In my hands, Hedonies' Instagram following doubled and developed a true visual brand identity. Products were placed in the hands of highly targeted and curated influencers for content creation and sales.

3. An ongoing flux of digital and social visual content.

4. Major improvements in visual identity and branding.

5. Re-written copy blocks for Instagram, Facebook and the Hedonies website.

@hedonies